
Company Pages with a profile and banner image get six times more visitors than those without them. Make sure your LinkedIn strategy includes images cropped to the appropriate size.Highlight blog posts, e-books, events, and other digital media that emphasise your corporation’s experience within a certain industry. Create a showcase page that zooms in on your day-to-day activities.Be honest, be specific, and drive users to your website at every opportunity. This page acts as a birds-eye view of your business and its core values.
#LINKEDIN STOCK PHOTO HOW TO#
Start by writing a summary that clearly explains what your corporation does and how to contact your team. Optimise your LinkedIn profile with the following tips: LinkedIn’s 706 million users are currently watching more than 1 million hours of content each week-more than double the amount in 2019-as well as reading about and judging potential employers and colleagues. In an age awash with high-definition photography and beautiful infographics, your corporation’s website and LinkedIn cannot slide by with stock photos. Provoking action from your audience depends on creative ideas and clean execution. Sharing relevant industry stories and experience on your LinkedIn page can inspire your followers not only to read or engage with your brand but to share your content with others. Patel himself demonstrates that LinkedIn loves content creators who specialise and publish their take on what’s happening in a given industry, through videos, streaming events, or commentary. You value their time … you want them to see you as a person of influence and intelligence - someone who deserves respect.” The group consists of mentors, mentees, influencers, professionals, people of high net worth and power. “Think of your LinkedIn network as a mastermind of trusted friends.
You can share this content across multiple platforms as you implement a broader social media strategy, but anticipate how it will be helpful to professionals, job seekers, and recruiters.Īs Neil Patel writes in his article on creating engagement through LinkedIn : In terms of the content you produce for LinkedIn, remember that quality -rather than quantity-is more important for driving traffic to your website.